Economic Principles: A Business Perspective [Hardcover]

Economic Principles: A Business Perspective covers the fundamentals of economics in the context of today’s globalized business world, with strong examples, integrated technology, and practical pedagogy.

Integrated business and policy briefs, in depth case studies, chapter ending business applications, thoroughly explained graphs and a battery of simple but useful learning tools support the intersection of theory and practice.

It’s accompanied by a robust media component, SaplingPlus, which combines Sapling’s acclaimed online homework with a complete e-book and all interactive features for the text.